We’re in increasingly good company! – increasing being the operative word –

More than one in 10 Kiwis now say they are always or mostly vegetarian, up two percentage points from 2011.

The figure comes from a poll carried out by Roy Morgan Research, which also found a much higher rate of vegetarianism in the North Island than the South Island.

The poll, carried out among people aged 14 or older, found 10.3 per cent of New Zealanders overall described themselves as mostly or always vegetarian. That was up from 8.1 per cent in 2011.

In the North Island the figure was 11.1 per cent, up from 8.4 per cent, while in the South Island it was 7.8 per cent, up from 6.9 per cent.

More details here stuff.co.nz